Brand & Content

EMPLOYER BRANDING

  • EVP – Employer Value Proposition
  • Branding Campaign Concept
  • Keyword optimized Job titles & descriptions
  • Photo Shoot / Stock Photos
  • Internal Creative & Content (Email, Print, Social Media, Mobile, Digital)
  • External Creative & Content (Email, Print, Social Media, Mobile, Digital)
  • ERP – Employee Referral Program (Internal & External)
  • Career Site Refresh (Copy, Photos, Layout, Functionality)
  • Landing Pages + Mobile Sites
  • Collateral Materials
  • Logo Promo Items

CONTENT

Job Titles & Job Description Optimization:

  • Content optimization for targeting success with online candidate job searches.
    • Alternate job titles: based on popularity, industry keywords & what candidates are searching.
    • Industry Keywords: Recommended keywords + keyword order